Simply Marva-lous 3

Introducing Marva Don Card of Decorating Den Interiors


Idaho native Marva Don Card had dreamed of being an interior decorator since she was a teen, and after an extended career detour, opened Decorating Den Interiors three years ago to help clients transform their homes. Born in Caldwell, Card managed a professional medical practice for 28 years and brings many of the skills from that career to her interior design business.

“My best friend from high school told me about the Decorating Den Interiors franchise,” relates Card when asked about how her business got started. “I called, asked many questions, and passed the interview, design and business tests to qualify for ownership of a Decorating Den Interior franchise. I decided I should follow my passion and go back to what I wanted to do when I was 18.”

“I take the risk out of decorating on your own,” says Card, a Certified Interior Decorator. “I come to you with product samples and decorating ideas. I can assist you in determining the products and designs that are right for you, in the colors and lighting of your surroundings. Because each client is unique in their tastes and lifestyle, I custom tailor their home’s interior to their individual needs and desires. And I make it fun!”

Marva Don shares decorating tips she has learned.

“When selecting the color scheme for your room, a good rule of thumb is to begin with the rug and fabrics,” Card advises. “Since there are infinite shades of paint but only a few ideal fabrics don’t make the popular mistake of selecting the wall paint first. You will save yourself a lot of leg work by selecting the wall paint after all the fabrics have been determined.”

“Color sets the feel and mood of your home environment,” shares Card. “And that is not to say it has to be bold and bright, but color is tricky and getting it right can be a challenge. Adding other elements like textures and patterns make for a great design.”

“Each design project I do for my client is their dream project so I give my very best to each one,” states Card. “I enjoy each design project because they are as individual as my client. When I have my first complementary consultation with clients, I tell them they only have to do three things: first they need to like me, as we need to communicate and feel comfortable with each other to achieve their dream design; second they have to LOVE the design because after all they are going to live with it, and it won’t hurt my feelings if we need to tweak the design; and then the last thing is that I have stayed in their budget that they established and are ready to proceed with the design project.”

From the comfort of the client’s home, Card provides expert guidance on colors, materials, textures, finishes and furniture to arrive at the perfect solution, which may include everything from window coverings, custom bedding, floor and wall coverings, upholstery and fine furniture to lighting and accessories. She also offers help with outdoor furniture and color consultations.  Decorating Den Interiors can also help with closet and storage spaces. They will measure, design and install a system to suit every need and budget.

“One couple said they were tired of wasting money on buying furniture that didn’t ‘fit’ the room and never getting the complete ‘look’ for their home,” says Card. “The home was an open floor plan, you could see several rooms from wherever you stood. The husband was very sure we really didn’t need to paint the family room–it was a peachy sand color–but once it was  painted a beautiful warm gray hue, we won him over to show how color can change the ‘feel’ of a room. We added beautiful leather recliners, a wine bar area and a conversation sectional for when they entertain. We used dramatic draperies in their dining room and accessories to pull the color scheme of oranges, soft grays and touches of yellows. We succeeded in transitioning every room in their home to give a warm, comfortable Wow-this-is-my-home!’ look they were looking for!”

Sitting in the beautifully decorated living room of her new home, Card reflects on her new venture.

“I love the fact that I am following my passion, can work from my home design studio, be my own boss and enjoy spending time with my family and friends. Life is good,” she affirms.